Ambassador Eskindir Yirga Asfaw held a productive discussion with Thomas Ellerbeck, Member of the Group Executive Committee for Group Corporate and External Affairs at the TUI Group, on enhancing cooperation in Ethiopia’s rapidly growing tourism sector.
The meeting helped in identifying cooperation areas to position Ethiopia as a leading tourism destination and investment hub in Africa.
TUI Goup is one of the world’s leading tourism companies and the largest integrated leisure travel group globally. Headquartered in Hanover, Germany, the company operates across the entire tourism value chain, including tour operations, airlines, hotels and resorts, cruise lines, destination services, and digital travel platforms serving millions of customers each year

